LINDA VORACEK
Founder and President
After decades of years in the retail, consumer products and most recently small business hospitality and tourism industries, I decided to start my own company with the mission of using my past experiences and passion for the business to help people solve the complex challenges that happen in everyday business.
Different than many consultancy firms out there, I strive to bring a personal touch in an efficient and affordable way. I’ve been in your shoes where you just need some advice, extra hands to figure things out. You need help quickly and nimbly, and don’t have time for multi-level bureaucracy. That’s where we shine!
I’ve been a Chief Merchant, Chief Operator, Head of Product Development, VP or Merchandising, VP in Sales and Business Development, Brand and Category Manager, owned a café, owned a motel, brought to market 100’s (ok, more like 1000’s) of brands across multiple forms of retail, owned a general store, have led teams ranging from 10 to 150, developing one (possibly 2) brands, am an adjunct university professor, lead a non-profit economic development organization, and am Founder and President of a consulting company.
That's me!
I'm resourceful, insightful, hard working, results driven, and always strive to have fun. I love solving complex challenges.
Please reach out, would love to help!
I'm resourceful, insightful, hard working, results driven, and always strive to have fun. I love solving complex challenges.
Please reach out, would love to help!
Food Service Industry
Restaurant owner operator - 4 yearsNon-Profit & Economic Development
President Board of Directors - 3 yearsHospitality & Tourism
Small Business Owner Operator - 4 yearsIndustry Educator & Speaker
Adjunct University Faculty - 4 yearsBeauty Industry
Chief Merchandising Group Vice President - 16 years; Vice President Business Development Specialty Beauty - 3 years; Head of Product Development - 8 years; Brand Developer 30 years.Small Business Owner
Head of Merchandise Operations - 10 years; Small Business Owner, Chief Operating Officer - 4 yearsFood, Drug, Mass, Consumables
Vice President Merchandising and Marketing - 6 years, Category Manager - 5 years, Sales Strategist - 6 years.